About us

I created Pattern Theory by drawing on my work as a psychotherapist, an executive coach, and a technology consultancy owner.
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A man named Jon McAteer, sat in a chair in an office.
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Creator of Pattern Theory

Psychotherapy

I am a UKCP registered psychotherapist, having trained with the Metanoia Institute, widely regarded as one of the most rigorous psychotherapy training programmes in the UK.

I hold a Graduate Diploma in Psychology and an MSc in Psychotherapy. I participated as a therapist in a collaborative research study into treating depression involving the University of Strathclyde, the University of the West of England, and the Metanoia Institute, with findings published in the Counselling Psychology Review.

Clinically, I have worked across GP surgeries, the voluntary sector, and private practice, with specialist experience in addiction and complex trauma. Drawing on current neuroscientific research and approaches including EMDR and Coherence Therapy, I work directly with the unconscious cognitive, emotional and physiological patterns that underlie behaviour.

I also run a voluntary psychotherapy service for a Winchester charity supporting people experiencing homelessness.

"In the patterns of our lives we find insight, clarity and choice."


Coaching

I completed my Certificate in Executive Coaching with Tom Battye Coaching, an EMCC-accredited programme led by one of the UK's most respected figures in executive coaching and supervision. I work independently with leaders and founders across technology, healthcare, leisure and hospitality.

Pattern Theory

Pattern Theory integrates executive coaching and psychotherapy into a single, coherent approach, addressing both visible behaviours and the unconscious patterns that drive them.

The theoretical foundation of Pattern Theory was developed in collaboration with consultant neurologist Dr Steve Alder, whose model of human development frames change as a learning loop. Understanding why that loop fails, and what enables learning, is the foundation for my work.

Before Pattern Theory

For over 25 years I have worked as an IT consultant, programme manager and interim IT director, delivering complex technology and business change projects for major organisations across the hospitality, leisure and professional services sectors. This career gives me first-hand insight into how organisations work, how leaders operate under pressure, and why clear intentions often fail to produce the outcomes for which they are designed. Pattern Theory addresses those questions from a new direction.

Jon McAteer, UKCP Registered Psychotherapist & EMCC-accredited Executive Coach

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“ Pattern Theory has been like a strapping a nuclear reactor to my back, and the results have followed a stellar path. "

Partner in a UK Top 5 Financial planning firm.

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“ Pattern Theory has helped me understand, challenge and resolve some deep-rooted, debilitating patterns in my life. "

Director, Strategic Accounts Multi-national computer tech company.